After three years of falling exports, Exporters Association call for new strategy for export promotion of Irish goods and services in Poland.
  

 

 

At the  joint event hosted by the Irish Exporters Association and the Ireland Poland Business Association, on Wednesday 18^th May, and  focused on Opportunities in the Polish market .

The IEA chief executive John Whelan stated ;

‘’Exports to Poland fell by 20% over the past 2 years, and the deteriorating trend has continued into the first quarter of 2011, with exports to the Polish market down by 17% approximately. This is out of sink  with the general trend in Irish exports which have grown in the same time frame, and with the growing prosperity  and expansion of the Polish economy .’’

He went on to say ;

‘’As the only member of the European Union to avert outright recession during the global economic crisis, and  with the economy  rebounding  more quickly than its peers in central and eastern Europe, Poland offers tremendous opportunities for Irish exporters ‘’,

‘’There is a huge market in telecommunications, with on-line trading increasing by 17% pa amounting to market of 36 billion zloty. Also the market continues to offer tremendous opportunities for financial services software despite the sale off of the AIB bank subsidiary there. Agri-business also continuous to grow rapidly and following the harsh winter there offers Irish producers good market opportunities . 

‘’However, a new strategy for Poland and other central European markets  is required amongst the state agencies, to ensure Irish exporters get their fair share of the rapidly evolving Polish  market ‘’

He concluded by saying;

‘’Ireland and Poland have a lot in common , including the same IMF credit line of €22 billion , we should be able to forge better trading relationships ‘’

‘’The upcoming Polish management of the EU Presidency , offers new opportunities for the new Irish Government to open up new doors for Irish trade, and help reverse the falling  trade between the two countries.’

 

ENDS